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Performance Marketing / Paid Ads

Q1: What is performance marketing?
Performance marketing is paid advertising where you only pay for results such as leads, clicks, website visits, purchases, installs, or conversions. It includes running ads on platforms like Google, Facebook, Instagram, YouTube, and other digital channels to reach targeted customers and generate measurable outcomes.

Q2: Why do businesses need performance marketing?
Organic marketing takes time. Performance marketing delivers faster results. If a business wants instant leads, sales, or traffic, paid ads are the quickest way to reach people who are actively interested in what you offer. It helps scale your business faster, increases brand visibility, and ensures every rupee spent is tracked and optimized.

Q3: Which platforms do you run ads on?
We run campaigns on Google Ads, Facebook Ads, Instagram Ads, YouTube Ads, LinkedIn Ads, and e-commerce platforms like Amazon, Flipkart, and Meta Commerce. We choose the right platform based on your business category and target audience.

Q4: How does performance marketing help in sales and lead generation?
Paid ads target the exact audience who is likely to buy from you. Whether they are searching on Google or scrolling on social media, your ads appear in front of the right people at the right time. This increases chances of inquiries, purchases, bookings, and app installs.

Q5: What types of ads can you run?
Lead generation ads, e-commerce sales ads, video ads, remarketing ads, brand awareness ads, app install ads, search ads, display banners, and shopping/product listing ads. Every campaign is customized to business goals.

Q6: What is remarketing and why is it important?
Remarketing shows ads again to people who visited your website or engaged with your social media but didn’t buy. Since these users have already shown interest, remarketing increases conversions at a lower cost. Most online sales happen after multiple interactions, and remarketing helps close those sales.

Q7: How do you measure ad performance?
We track clicks, leads, conversions, cost per result, return on ad spend (ROAS), customer behavior, and revenue. Every rupee spent is monitored and optimized to improve results month after month.

Q8: Do paid ads guarantee results?
Paid ads bring results faster than any other digital method, but they must be planned properly. Success depends on the right audience targeting, budget, content, landing pages, and offer quality. With proper strategy, ads deliver strong returns.

Q9: What budget is required for ads?
Budget depends on industry and goals. Some businesses start with small budgets, while others scale aggressively. We help you plan a realistic budget and use it efficiently to get the maximum ROI.

Q10: Do you create ad creatives and content?
Yes. We design banners, videos, headlines, captions, and landing pages that grab attention and drive conversions. Professional creatives improve trust and increase ad performance.

Q11: How long does it take to see results?
Results can start within a few days of the campaign launch. E-commerce brands may start seeing sales quickly, while service businesses may get leads within hours or days. Continuous optimization improves results over time.

Q12: Will you handle campaign monitoring and optimization?
Yes. We manage everything — setup, targeting, A/B testing, budget allocation, bidding, scaling, and weekly optimization. Our goal is to reduce cost per lead and increase conversions.

Q13: What reports will I receive?
We provide performance reports showing leads, sales, audience behavior, ad spend, revenue, and improvement insights. You will clearly see what is working and how your business is growing.

Q14: Can performance marketing work for small businesses?
Absolutely. Even with low budgets, small businesses can generate quality leads and sales. The right strategy can help local and new businesses compete with big brands.

Q15: Why choose us for performance marketing?
Because we don’t waste budget—we invest it smartly. We use data, targeting, and analytics to bring real results. Our focus is on conversions, not just impressions or clicks. We build campaigns that deliver leads, sales, and measurable business growth.